Tag Archive: Marketing

How to Design The Cover of Your Activity Guide

I see a lot of parks and recreation department and YMCA brochures. Most of them have one thing in common, the cover is not as engaging as it could be. I would show you examples but I don’t want anyone getting offended. Just take a look at yours or the city recreation departments and YMCAs…

Marketing with Video

It’s never been easier to shoot video. Video is great for marketing your programs and/or camps, to use in your programs themselves (kids love making mini-movies), and even for staff evaluation (film your staff teaching an activity and use it to help them improve). Advice on Using Your Camp Video to Market Online Jennifer Selke…