Ah, school buses. Why are buses pretty much the same as they were when my parents went to elementary school?
Does your organization have a van. Why not pimp it out and make it a Kiddie Cab. Imagine slapping on the magnetic car signs to the doors, placing the cab-type light on top of the roof, inserting the Disney DVD in the DVD player, setting a few magazines on the seats, filling the cooler up with ice and juice boxes and driving over to the elementary school to pick up kids and take them home.
Sure you can only take 10 kids, but for parents that are willing to pay for this unique and creative solution so that their kids can get home quicker and safer (bye, bye back-of-the-bus bullies), this would be an awesome service to offer. In fact, it would be remarkable and people would talk about it.
What organization couldn’t use the free word of mouth advertising something like this would bring?
And that’s my random Monday idea.
