It’s never been easier to shoot video. Video is great for marketing your programs and/or camps, to use in your programs themselves (kids love making mini-movies), and even for staff evaluation (film your staff teaching an activity and use it to help them improve).
Advice on Using Your Camp Video to Market Online
Jennifer Selke (TheCampDirector.com) has a smart post up at the moment about How to Get the Most Views on YouTube with Your Summer Camp Video. In it she talks about using common search terms in the Title. She goes on to write about what you should put in the description, what tags you should use and choosing a YouTube user name that helps with the branding of your organization. She also mentions how to get your video out on multiple sites. If you have a marketing video for your camp then I highly suggest you check out this excellent article.
Wed, Jan 14, 2009
Marketing